News - Royal Steel Group has comprehensively upgraded its "one-stop service"

Recently, Royal Steel Group officially announced the upgrade of its steel service system, launching a "one-stop service" covering the entire process of "steel selection - custom processing - logistics and distribution - and after-sales support." This move breaks the limitations of the traditional "single supplier" in the steel trade. Based on customer production needs, through professional selection advice and precise cutting and processing, it helps customers reduce intermediate costs and improve production efficiency, creating more efficient steel supply chain solutions for customers in the manufacturing, infrastructure and other fields.

Behind the Service Upgrade: Insights into Customer Pain Points, Solving the Industry's "Inefficiency Problem"

In traditional steel partnerships, customers often face multiple pain points: Lack of specialized knowledge during procurement makes it difficult to accurately match the steel material and specifications required for production, resulting in "wrong purchases, waste" or "inadequate performance." After purchasing, they must contact third-party processing facilities for cutting, drilling, and other processes, which not only increases transportation costs but can also impact subsequent production due to substandard processing accuracy. When technical issues arise, suppliers and processors often pass the buck, resulting in inefficient after-sales response.

Royal Group has been deeply involved in the steel industry for over a decade, consistently prioritizing customer needs. Research with nearly 100 clients revealed that intermediate losses in the "procurement-processing" process alone can increase customer costs by 5%-8% and extend production cycles by an average of 3-5 days. To address this, the Group integrated its internal technical, production, and logistics resources to launch a "one-stop service" initiative, aiming to transform "passive supply" into "proactive service," reducing costs and increasing efficiency for customers from the very beginning.

Full-Process Service Analysis: From "Choosing the Right Steel" to "Using the Right Steel," Comprehensive Support

1. Front-End: Professional Selection Guidance to Avoid "Blind Purchasing"

To meet the production needs of clients across various industries, Royal Group has established a "Selection Consultant Team" comprised of five experienced materials engineers. Clients simply provide the production scenario (e.g., "automotive parts stamping," "steel structure welding," "load-bearing parts for construction machinery") and technical specifications (e.g., tensile strength, corrosion resistance, and processing performance requirements). The consultant team will then provide precise selection recommendations based on the Group's extensive steel product portfolio (including Q235 and Q355 series structural steel, SPCC and SGCC series cold-rolled steel, weathering steel for wind power, and hot-formed steel for automotive applications).

2. Mid-End: Custom Cutting and Processing for "Ready-to-Use"

To address the challenge of secondary processing for customers, Royal Group invested 20 million yuan to upgrade its processing workshop, introducing three CNC laser cutting machines and five CNC shearing machines. These machines enable precise cutting, punching, and bending of steel plates, steel pipes, and other profiles, with processing accuracy of ±0.1mm, meeting high-precision manufacturing requirements.

When placing an order, customers simply provide a processing drawing or specific dimensional requirements, and the group will complete the processing according to their needs. After processing, steel products are categorized and labeled according to specifications and applications through "labeled packaging," allowing them to be directly delivered to the production line.

3. Back-End: Efficient Logistics + 24-hour After-Sales Service Ensure Uninterrupted Production

In logistics, Royal Group has established long-term partnerships with companies such as MSC and MSK, providing customized delivery solutions for customers in different countries and regions. For after-sales service, the Group has launched a 24-hour technical service hotline (+86 153 2001 6383). Customers can contact engineers at any time to obtain solutions for any issues with steel usage or processing techniques.

Service Results Are Initially Demonstrating: Over 30 Customers Have Signed Contracts, Showing Significant Cost Reduction and Efficiency Improvement

Since the launch of the "One-Stop Service," Royal Group has already partnered with 32 customers in areas ranging from basic building materials to steel structures. Customer feedback indicates that this service has reduced average procurement costs by 6.2%, and reduced after-sales response time from 48 hours to 6 hours.

Future Plans: Continuously Upgrading Services and Expanding Service Scope

The General Manager of Royal Group stated, "'One-Stop Service' is not the end, but a new starting point for us to deepen our customer partnerships. As a service-oriented supplier in the steel industry, Royal Group firmly believes that only by truly creating value for our customers can we achieve long-term win-win outcomes." This upgrade to the "One-Stop Service" is not only a significant development initiative for the group itself, but will also provide new insights for service model innovation in the steel industry, driving the industry's transition from "price competition" to "value competition."

Customer Service: +86 153 2001 6383
sales01@royalsteelgroup.com
Group Website: www.royalsteelgroup.com

ROYAL GROUP

Address

Kangsheng development industry zone,
Wuqing district, Tianjin city, China.

E-mail

sales01@royalsteelgroup.com
chinaroyalsteel@163.com(Factory Contact)

Phone

Sales Manager: +86 153 2001 6383‬

Hours

Monday-Sunday: 24-hour Service

Post time: Sep-24-2025

Royal Steel Group has comprehensively upgraded its “one-stop service”: From steel selection to cutting and processing, it helps customers reduce costs and increase efficiency throughout the entire process.